Sales
Sales Excellence, Sales Negotiations, sales leadership and sales team health.
ABOUT
I am Irena Grofelnik, founder and Managing Director of SPIRITON d.o.o. I work with leaders, teams and sales organisations that want to understand not only what is happening, but why it is happening and what needs to change for performance to move.
My work combines senior business experience with systemic team work, coaching, sales and leadership development. I often see connections between behaviour, structure, accountability and performance that are not immediately visible.
I do not believe in development for its own sake. Good development should change something: a decision, behaviour, relationship, accountability or business result.

My work usually starts where business performance meets people, relationships and accountability.
Sales Excellence, Sales Negotiations, sales leadership and sales team health.
Team Transformation, Team Mapping and systemic team work when hidden dynamics start limiting performance.
Leadership Development, Systemic Team Coaching and individual work with leaders who need more clarity, influence and decisiveness.
My professional background combines business practice, development work and certified methods for deeper insight into people, teams and systems.
CONTACT
Sometimes you need training. Sometimes a new strategy. Sometimes a process change. Sometimes just the right diagnosis.